abbitalksmoney - Brand Partnerships
Hi, I'm Abbi
I make money, home, and lifestyle content relatable, engaging, and actionable. My audience trusts my recommendations because I only promote products I genuinely use and believe in.
Brands don’t just need creators - they need storytellers. That’s where I come in.
Why brands love working with me:
-
Relatable authority: I build trust through honest, down-to-earth storytelling.
-
Creative content: Every post, Reel, or TikTok is designed to educate, entertain, and inspire action.
-
Cross-platform expertise: Instagram, TikTok, Facebook — I deliver content that performs across channels.
-
Professional execution: I handle creative direction, filming, editing, and reporting, making campaigns seamless.
Audience & Reach
Stats
Instagram:
30k followers
88% female
42% aged 25–34
84% UK
TikTok:
10k followers
78% female
55% aged 25–34
76% UK
Facebook:
8.5k followers
91% female
32% aged 35–44
63% UK
Performance Stats
-
Instagram avg engagement per post: 3.2% | avg reach per post: 13,102 | avg reach per Reel: 21,465
-
TikTok avg views per post: 31,200
-
Facebook avg reach per post: 17,000 | avg engagement: 15.15%
Top Performing Content Examples:
-
Buying a home together before marriage: 490k views, 11.6k likes, 4.5k shares
-
Budgeting the average UK salary: 405k views, 1.9k likes, 450 shares
-
How I budgeted my £28k salary: 250k views, 2.3k likes, 330 shares
*figures across Instagram, TikTok & Facebook combined
Creative, engaging, high-impact content
I create campaigns that balance entertainment, relatability, and brand messaging. My content resonates because it’s authentic, useful, and shareable.
Content Pillars
-
Money Made Simple - Budgeting, savings, investing, couples’ finance
-
Home & DIY - Renovations, furniture, lifestyle hacks
-
Career & Work-Life Balance - Tips for 25–44-year-old women
-
Everyday Life & Personality - Relatability, authenticity
-
Spending & Lifestyle - Travel, small luxuries, product recommendations
Content Types
Instagram & TikTok Reels
Carousels & Stories
Paid social assets / UGC
Mini-series or multi-post campaigns
Campaign Examples
I’ve partnered with brands across finance, lifestyle, and home sectors, delivering content that drives engagement, awareness, and conversions.
Income protection
54,664 views | 34,858 accounts reached
227 likes · 36 comments · 122 saves
Honest, practical advice that connected with millennial homeowners navigating joint finances.
Buying a home
11,582 views | 8,398 accounts reached
118 likes · 12 comments · 54 saves
Content provided tangible value, turning financial prep into an achievable goal.
Couples Finance/Travel
17,349 views | 12,981 accounts reached
133 likes · 10 comments · 28 saves · 13 shares
This content showed the real side of money in relationships—instantly relatable to my audience.
Travel Insurance
8,551 views | 6,197 accounts reached
74 likes · 18 comments · 14 saves
This content aligned perfectly with my audience’s values of living well while spending smart.
How to save on train travel
10,466 views | 7,232 accounts reached
104 likes · 27 comments · 25 saves
Clear storytelling and practical value made new technology feel simple and accessible.
How to save on household bills
9,050 views | 5,550 accounts reached
125 likes · 13 comments · 25 saves · 2 shares
2.98% engagement rate
Highly relatable content that drove saves and repeat views through authenticity and transparency.
Previous partnerships
& more
Get in Touch
Drop me an email to discuss further: